I’ve Been There and Blazed the Trail for You

Like many business owners, I never expected to end up as an entrepreneur. Launching my business spoke to my passion; but I quickly realized there was a lot more to being a successful business owner than "hanging out one’s shingle". This guidebook is the result of lessons I’ve learned over the past 10 years of building my business and coaching successful entrepreneurs. This book is for the person who never expected to be self-employed or thought of themselves as an entrepreneur. It’s sure to become a well-worn companion on your desk. I made sure that each bite-size section is an on-point, a quick read and immediately actionable.

Practical Wisdom. Actionable Advice

Have a dream to do what you love and be your own boss? Good ideas are a dime a dozen. The value is in implementation. If you are considering entrepreneurship, this book contains easy exercises and a reality check to determine if it is a good fit for you. If you have a business that’s ready for the next level, this book is filled with marketing and sales tips designed to move your business way beyond "just getting by." If you are a coach or consultant, then without doubt, this should be required reading! Here is a preview of exactly what you’ll get out of this book:

How to Decide if Entrepreneurship is Right for You:

• 8 questions to ask before you start a business
• 5 myths about going into business for yourself
• Understanding the entrepreneurial mystique
• 10 traits of successful entrepreneurs
• 8 common reasons for going into business
• A Personal trait tune-up

Taking Care of Business:

• Choosing your business name
• Selecting a business structure (Sole Proprietorship, Partnership, Corp. etc.)
• 8 benefits of a business plan
• How to define and target your market
• Investing and financing your business

What do you Bring to the Party?

• What are your key motivators?
• If you're the boss, who keeps you accountable
• Why and how procrastination can be good
• Working through self-sabotage and resistance
• How to define success
• How to de-stress

Market and Sell Your Socks Off… Fast:

• 5 secrets of marketing your business
• 10 simple ways to get referrals
• 5 sales tips
• 6 ways to differentiate your business
• Your 30 second elevator speech
• A system to help make your networking payoff
• 4 ways to use customer service as a sales and retention tool
• How to handle a demanding customer
• Warming up to cold calling
• 10 tips for taking control of your downtime

How to Take it to the Next Level:

• How to tickle your customers and build relationships
• 7 principals to help ensure success when partnering with someone
• 3 personal qualities to look for when hiring an employee
• How and why to retain good employees

An Easy to Follow Roadmap

You may begin your business "accidentally", but you must make it intentional as soon as possible. Only then will you give it the care it needs and make it possible for it to give back to you the kind of profit and enjoyment you want! And it doesn’t matter if you own or want to start a professional practice, a service company, sell insurance, real estate, or even a product. . . The Accidental Entrepeneur: 50 Things I Wish Someone Had Told Me About Starting a Business will begin to change your life and your business from the day you open it!

ℑℑ View a Sample chapter of The Accidental Entrepreneur
Don’t take my word for it! Take a look for your self about how this book can help you save time, money and false starts.