"Make your Dream of Creating
Your Own Business a Reality!"
50 Things I Wish Someone Had Told Me About Starting a Business
The Accidental Entrepeneur: 50 Things I Wish Someone Had Told Me About Starting a Business is an easy to read, no-nonsense guidebook about what it takes to start and grow a successful business. It’s jam-packed with tips, tools, and techniques from successful entrepreneurs for entrepreneurs and business owners just like you. There’s no boring theory, it just shows and tells what works and what doesn't!
I’ve Been There and Blazed the Trail for You
Like many business owners, I never expected to end up as an entrepreneur. Launching my business spoke to my passion; but I quickly realized there was a lot more to being a successful business owner than "hanging out one’s shingle". This guidebook is the result of lessons I’ve learned over the past 10 years of building my business and coaching successful entrepreneurs. This book is for the person who never expected to be self-employed or thought of themselves as an entrepreneur. It’s sure to become a well-worn companion on your desk. I made sure that each bite-size section is an on-point, a quick read and immediately actionable.
"The Accidental Entrepeneur: 50 Things I Wish Someone Had Told Me About Starting a Business takes the ‘overwhelm’ out of running your own business. I felt like Susan read my mind and addressed my questions before they turned into problems. A great guide for putting ideas into action!"
- Mani Feniger, Author, Journey from Anxiety to Freedom
Order the book today!
Business theory doesn't get your phone to ring. The Accidental Entrepeneur: 50 Things I Wish Someone Had Told Me About Starting a Business leaves the theory behind and clearly spells out a roadmap to guide you from being an accidental entrepreneur to an intentional entrepreneur with a thriving business.
"If you are a new business owner, this book will save you time, money and a lot of energy. Every page is filled with inspiration and practical tips from an expert. Susan's great sense of humor and her passion for helping small business owners create the thriving business of their dreams are contagious. Enjoy!"
- Pat McHenry Sullivan, Author, Work with Meaning, Work with Joy: Bringing your Spirit to Any JobPractical Wisdom. Actionable Advice.
Have a dream to do what you love and be your own boss? Good ideas are a dime a dozen. The value is in implementation. If you are considering entrepreneurship, this book contains easy exercises and a reality check to determine if it is a good fit for you. If you have a business that’s ready for the next level, this book is filled with marketing and sales tips designed to move your business way beyond "just getting by." If you are a coach or consultant, then without doubt, this should be required reading! Here is a preview of exactly what you’ll get out of this book:
How to Decide if Entrepreneurship is Right for You:
- 8 questions to ask before you start a business
- 5 myths about going into business for yourself
- Understanding the entrepreneurial mystique
- 10 traits of successful entrepreneurs
- 8 common reasons for going into business
- A Personal trait tune-up
Taking Care of Business:
- Choosing your business name
- Selecting a business structure (Sole Proprietorship, Partnership, Corp. etc.)
- 8 benefits of a business plan
- How to define and target your market
- Investing and financing your business
What do you Bring to the Party?
- What are your key motivators?
- If you're the boss, who keeps you accountable
- Why and how procrastination can be good
- Working through self-sabotage and resistance
- How to define success
- How to de-stress
Market and Sell Your Socks Off… Fast:
- 5 secrets of marketing your business
- 10 simple ways to get referrals
- 5 sales tips
- 6 ways to differentiate your business
- Your 30 second elevator speech
- A system to help make your networking payoff
- 4 ways to use customer service as a sales and retention tool
- How to handle a demanding customer
- Warming up to cold calling
- 10 tips for taking control of your downtime
How to Take it to the Next Level:
- How to tickle your customers and build relationships
- 7 principals to help ensure success when partnering with someone
- 3 personal qualities to look for when hiring an employee
- How and why to retain good employees
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Download a Sample Chapter Now
Don’t take my word for it! Take a look for your self about how this book can help you save time, money and false starts. Download a Sample Chapter
An Easy to Follow Roadmap
You may begin your business "accidentally", but you must make it intentional as soon as possible. Only then will you give it the care it needs and make it possible for it to give back to you the kind of profit and enjoyment you want! And it doesn’t matter if you own or want to start a professional practice, a service company, sell insurance, real estate, or even a product. . . The Accidental Entrepeneur: 50 Things I Wish Someone Had Told Me About Starting a Business will begin to change your life and your business from the day you open it!
"There's nothing accidental about Susan's practical wisdom. This guidebook is packed with sound advice, proving a true roadmap for success. A must-read for every entrepreneur."
- John Chiatello, Principal, Soma Real Estate Development
